Logo Design
Wily Media
Wily Media is a production company focused on delivering high-impact results through strategic thinking and storytelling. Known for their resourcefulness and ability to adapt quickly to complex challenges, the team needed a logo that reflected intelligence, agility, and creative problem-solving.
The fox was chosen as the central symbol for its widely recognized association with cleverness and adaptability. The resulting mark is sharp, angular, and multifaceted, perfectly capturing Wily’s strategic approach and dynamic way of working.
Deadlifts n dogs
Deadlifts N Dogs is a personal training brand that brings together a passion for strength training and animal rescue, with a mission rooted in inclusivity and mental health awareness.
The logo was designed to convey strength and resilience through bold typography, sharp geometry, and a gritty, weathered texture. At the same time, playful elements like a bright yellow accent and a hybrid barbell-and-bone cross motif introduce a sense of humour and approachability, reflecting the brand’s welcoming, values-driven ethos.
Sooke to Port RenfRew
Located on southern Vancouver Island, the Sooke to Port Renfrew region is a premier outdoor destination defined by rugged landscapes and untamed beauty. Inspired by the area’s tagline “Wild by Nature,” the logo embraces a loose, expressive brush-style typography that reflects the rawness and energy of the environment. A palette drawn from the surrounding natural landscape reinforces a sense of place, resulting in a mark that feels organic, adventurous, and deeply connected to the region’s character.